Wednesday, April 5, 2017

Italian wine online less than 2% of total off-trade sales

Italian wine online less than 2% of total off-trade sales by Italian Wine & Food in China

Online less than 2% of total “off-trade” sales, but it grows every year in double digit.

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Zonin not happy about Chinese market

Zonin: We continue to invest, but in that market do not see the light by Italian Wine & Food in China

10 million more for Zonin 1821, which closed 2016 193 million euro (+ 3.8%).
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Monday, April 3, 2017

Italian wine export to China [2017/01-02]

Italian wine export to China by Italian Wine & Food in China

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Saturday, December 3, 2016

Wine Spectator 2016 “Top 100”

Wine Spectator 2016 Top 100 by Vito Donatiello blog

Wine Spectator has just revealed the full Top 100 of 2016!

Each year, WS editors survey thousands of wines and select the Top 100, based on quality, value, availability and excitement.

While the first 3 wines are Americans, Italians wines ranked quiet well: 2 made it in the Top 10, total of 13 were included in the Top 100 (8 from Tuscany, 2 from Piedmont, 1 from Umbria, 1 from Basilicata and 1 from Sardinia).

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Friday, August 12, 2016

Chinese wine consumers are rising

Chinese wine consumers by Italian Wine & Food in China

Chinese imported wine market is developing and changing. The major consumers have transferred from “Prestige-seeking Traditionalists” to normal consumers who are younger, less interactive, willing to buy entry level wines. The newly emerging consumers drink wines more often than traditional consumers, expecting to seek cost-effective wines.

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Friday, April 15, 2016

Champagne: in 2015 produced 312 million bottles

Champagne: in 2015 produced 312 million bottles by Italian Wine & Food in China

Overall, in 2015, Champagne cellars have produced 312,531,444 bottles, with a +1.7% growth and a turnover of 4.75 billion Euros (average 15.2 Euros per bottle), which represents the best commercial performance in the Champagne history.

Italy continues growing its purchases of Champagne, in 2015 with 6.3 million bottles ordered it is the seventh export market for this famous French wine.

Source: Ansa.it article

Monday, March 28, 2016

Internationalization of high-end Italian family wine business

Internationalization of high-end Italian family wine business by Italian Wine & Food in China

International Marketing Trend Conference 2016, Venice, January 21st-23rd 2016

“Internationalization of Family Business in High-Range Italian Wine: the Perspective of Some Italian Key Players”

Some interesting remarks extrapolated from the abstract:

Italian wine positioning

“Italy and France share the leadership of the world wine exports in 2014, with a significant difference: Italy leads in export volumes (20.5 against 14.7 million hl of France); France in revenues (7.94 billion € against 5.11 billion € of Italy). The internationalization strategies of Italian wine are still influenced by a positioning problem, expressed by the average export price: € 2.49/liter of Italian wine against € 5,4/liter of French wine, compared to a world average export price of € 2.6/liter”
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Friday, March 25, 2016

Italy exported 373 million bottles of sparkling wine (in 2015)

Italy exported 373 million bottles of sparkling wine by Italian Wine & Food in China

  • 373 million bottles of Italian sparkling delivered in 90 markets worldwide
  • 288 million bottles of Prosecco (value 800 million Euro)
  • +17% volume 2015 on 2014
  • UK is the first market for Italian sparkling wines (34% share equal 100 million of bottles), USA is the second (19%), then Germany 18%)
  • France confirmed the discovery of Prosecco, which accounts for 10% of all imported sparkling
  • -21% Asti DOCG market share (over the past 5 years)
  • +21% Prosecco DOC market share (over last year)
  • Italy is the largest sparkling wine producer: 23% share
  • Italy is also the biggest sparkling wine exporter: 32% share

[2015 data provided by OSVE - Osservatorio economico dei vini effervescenti]

www.ansa.it - read the full article

Thursday, March 10, 2016

The future of Italian most planted varieties

The future of Italian planted varieties by Italian Wine & Food In China

The analysis of vine nurseries production data allows to know the real supply of plants (both varieties and quantity) and to assume what will be the future of Italian wine production.

30 most produced varieties rootstocks by Italian Wine & Food In China

Should be noted that in 2015 the top 20 varieties feature:

  • 11 red wine grapes and 9 white wine grapes
  • together they represent almost 60% of nursery production: red wine rootstocks account for 25.6% while white wine rootstocks represent 33.9%
  • of these 20 varieties only 8 are international (Pinot Grigio, Chardonnay, Merlot, Sauvignon Blanc, Syrah, Cabernet Sauvignon, Pinot Nero and Cabernet Fran ), while the remaining 12 are native varieties (Glera, Sangiovese, Primitivo, Moscato Bianco, Trebbiano Toscano, Barbera, Montepulciano, Trebbiano Romagnolo, Nebbiolo, Negroamaro, Garganega and Ansonica).

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Tuesday, November 17, 2015

China imported 264,000 bottles of Asti DOCG

Asti in China by Italian Wine & Food In China

The aromatic and sweet bubbles of Asti DOCG are among the most exported Italian wine worldwide.

Data from Asti DOCG consortium says that China imported in 2015 Jan-Sep 264.000 bottles, which result on a estimated total 360.000.

[source; Consorzio Asti DOCG]

Unfortunately the volume decreased compare to same period last year (2014 Jan-Sep 350.000 bottles – 24,5%), but it is still a significant number – something like 3 small 20” container arriving in China every month as average.